ZILLOW PARTNER PROMISE
Unlock Success
Zillow employees are beginning to encounter the ”Partner Promise” in more and more places, but many of them have never been formally introduced to what it is, why it matters, and how it shows up.
ROLES
2D Animation
Video Editing
Audio integration
Design
Adobe After Effects
Adobe Photoshop
Adobe illustrator
SOFTWARE
DELIVERABLES
60 - 90 second Explainer video integrated with typography, graphics, and live-action footage.
Create a simple and quick (:30-:90) animated explainer video that can help Zillow Group employees better understand what the Partner Promise is, why it matters, and how it shows up — at and around Unlock, in our day-to-day work, and the bigger picture vision for Zillow’s relationship with its partners more broadly.
The goal of this video is to educate Zillow Group employees and enhance their understanding of the Partner Promise. This video should be less about inspiration/motivation and more about helping “turn on the lights” for employees less familiar with Brand Strategy outputs like the Partner Promise.
PROCESS AND EXPLORATION
CHALLENGES
A primary challenge in this project was continually adapting to the client's evolving feedback and ensuring we met the project's shifting requirements while adhering to the deadline.
CREDITS
Creative direction: Shawn Thomas LeBoutillier, Colin Greenberg
2D Animation: Rodrigo Villegas
Video editing: Rodrigo Villegas
Graphic Design: Rodrigo Villegas
Special Thanks to the team at Thinking Box